2 new stores coming to the Village of Rochester Hills

Rochester Hills, Mich. – The Village of Rochester Hills celebrates its 20th anniversary with a variety of newly signed leases. More recently, Robert B. Aikens and Associates, owners of The Village of Rochester Hills, announced that American Eagle and Aerie would join their mall in time for back-to-school shopping.

Margaux Keusch, Senior Director of Rentals at Robert B. Aikens and Associates, said, “We are thrilled to not only bring two more retailers that cater to young people, but also to welcome brands that prioritize and promote youth. self love and positivity. , the timing of openings will coincide with our focus on fall fashion and the back-to-school season, providing great shopping opportunities for families and students at Oakland University, which is conveniently located from the other side of the street.

The owners of The Village are said to be optimistic about rental activity and the future success of the business. With 2021 bringing notable openings with Shake Shack, Pandora, Sundance Catalog, and more, customers can expect more announcements of future openings in the months ahead.

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As for 2022, new openings according to The Village include:

  • AMERICAN EAGLE: The American jeans and clothing brand will open a 5,793 square foot store. Rooted in authenticity, powered by positivity and inspired by community – American Eagle welcomes everyone and believes that wearing a great pair of #AEjeans gives you the freedom to be true to yourself. Because when you’re at your best, you send out good vibes and get good things in return. American Eagle is expected to open in late summer 2022.

  • AERIE: Aerie will open a 4,028 square foot retail store featuring the most comfortable underwear, clothing, activewear and swimwear. Each piece is designed to make every girl feel good. #AerieREAL is unretouched. It’s all about body positivity. It’s a matter of empowerment. They want everyone to feel confident inside and out. Let the real shine on you. ™ Expect Aerie’s debut in early fall 2022.

  • SOMA: Soma, the intimate apparel brand of Chico’s FAS, will join The Village of Rochester Hills in June 2022. Founded in 2004, Soma focuses on what women want and need. Soma’s all-female-led design team crafted bras and panties, pajamas and loungewear to make women feel beautiful and confident.

  • LENSCRAFTERS: Eyewear brand LensCrafters will open an enhanced, state-of-the-art vision showroom that features cutting-edge lens and eye exam technology, as well as designer eyewear brands and top of the line. Opened in May 2022.

  • MADISON REED: Prestige beauty brand Madison Reed, which revolutionized the way women color their hair, will open Michigan’s first full-service Madison Reed Color Bar. The Madison Reed Color Bar will offer customers personalized hair color consultations with a professional colorist and hair coloring sessions, including touch-ups, shine and balayage, that are quick and fabulous, without the salon price. , in a bright and sophisticated space. The salon will also offer its Roots Unlimited Membership Plan, with unlimited roots touch-ups and additional benefits, discounts on additional services and retail purchases. Madison Reed Color is made in Italy and is rich in nourishing keratin, argan oil and ginseng root extract (for shine and softness), and free of ammonia, PPD, resorcinol, parabens, phthalates, gluten, SLS , titanium dioxide which are commonly used by other hair color brands. Opened in May 2022.

  • VON MAUR: High-end department store offering fashion-forward clothing with a wide selection of brand name products, an extensive department of shoes, accessories, beauty products and gifts, as well as a unique shopping experience that includes free delivery and free gift wrapping. Opened in March 2022.

There are also expansions happening in conjunction with the 20th anniversary celebration, including:

  • POTTERY BARN: Shoppers will be delighted to see Pottery Barn unveil its latest store design, as the comfortable, stylish and high-quality home furnishings retailer expands to the Village. Pottery Barn will remain open and operating during the expansion and renovation. Completion scheduled for summer 2022.

  • EVEREVE: Contemporary and trendy clothing retailer Evereve will move to Village Main, doubling the size of the store. The expanded store will use the larger space to add enhanced merchandise, including a larger assortment of denim, outerwear, and a wider assortment of footwear. The new store is expected to open in early fall 2022

The Village of Rochester Hills is located at 104 N. Adams Road in Rochester Hills, MI.

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Luz W. German