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Cannabis Movers & Shakers: Akerna, Jushi, Glass House, Papa & Barkley, Media Central Corp, Santa Fe Farms, Cronos Group


Jessica Billingsley, CEO of Akerna, appointed President of the US Cannabis Council

Cannabis software firm Akerna Corp. (NASDAQ: KERN) announced on Wednesday that Jessica Billingsley, her co-founder, CEO and Chairman of the Board, was unanimously elected President of the US Cannabis Council, which seeks to end the federal ban on cannabis in the United States.

Billingsley, who has extensive leadership experience in the cannabis industry, was the first cannabis technology CEO to appear on the NASDAQ. She also invented seed-to-sale tracking for the industry.

“Billingsley is a proven leader who will raise our voice for cannabis reform and a fair and values-driven cannabis industry,” Steven Hawkins, CEO of USCC, noted. “His extensive experience working in the cannabis industry and with government will greatly assist the USCC in reforming cannabis policy and advancing a fair and well-regulated cannabis industry in all fifty states.”

The organization, which includes other cannabis organizations, companies and advocates, is committed to raising ethical standards within the industry, achieving restorative justice for communities that have been negatively affected by state policies and federal policies on cannabis and to create an inclusive and regulated cannabis industry.

Jushi Holdings Strengthens Leadership by Appointing Brendon Lynch as Executive Vice President of Retail

Vertically integrated cannabis business Jushi Holdings Inc. (CSE: JUSH) (OTCQX: JUSHF) a appointed Brendon Lynch as executive vice president of retail operations.

Lynch brings extensive retail experience which he acquired during his stay at Anthropologie, TOMS, David Yurman, the Gap and Rudy’s Barbershop where he held the position of CEO.

In her new role, Lynch will oversee the company’s retail strategies, including its business footprint in core markets and the launch and expansion of delivery services.

“I am delighted to welcome Brendon to the team and look forward to working closely with him as we continue to redefine what a modern cannabis retail experience can be.” Jim Cacioppo, CEO, President and Founder of Jushi said Wednesday.

Glass House Brands hires Erik W. Thoresen as CBO

Vertically integrated cannabis and hemp business Glass House Brands Inc. (NEO: GLAS) (NEO: GLAS) (OTCQX: GLASF) (OTCQX: GHBWF) a appointed Erik W. Thoresen as director of business development.

In her new role, Thoresen will lead the company’s merger and acquisition initiatives as she capitalizes on future California-based national opportunities in the consumer packaged goods space.

Thoresen has nearly two decades of investment, capital allocation and transactional experience, including more than 15 years in M ​​& M & A and 12 years of non-market owner experience. Previously, he was Vice President of Mergers and Acquisitions at Harvest Health & Leisure Inc. (CSE: HARV) (OTCQX: HRVSF).

“Erik brings a remarkable breadth of achievement and extensive experience working with major cannabis operators”, Kyle Kazan, Chairman and CEO of the Company, said Wednesday.

Papa & Barkley Appoints Former Charlotte Web Director Bo Becker As New Marketing Director

California Cannabis Wellness Company Dad and Barkley possesses hired Bo Becker to oversee their marketing department.

Becker, who joined the Eureka company in mid-July as part of an expansion plan to drive product innovation and national brand awareness, spent 16 years in marketing sharpen your skills.

Becker will be responsible for branding, direct-to-consumer sales strategy and scaling of media value gained in his new position.

Previously, Becker was Vice President of Marketing at Charlotte’s Web Holdings Inc. (OTC: CWBHF) (TSX: CWEB).

“I strongly believe in the wellness potential of the cannabis plant,” Becker said Wednesday. “As a leading brand, the wider our reach and the bolder our marketing efforts, the more lives we can transform.”

CEO Evelyn Wang also commented on Becker’s appointment.

“I am confident in its ability to dramatically increase brand awareness and reach a large consumer base, including those who may not have previously considered a cannabis wellness solution.”

Media Central Corporation appeals to Greg Messinger to serve on advisory board

Media Central Corporation Inc. (CSE: FLYY) (FSE: 3AT) a hired Greg Messinger to sit on its advisory board.

With 15 years of experience leading growth initiatives in media and technology organizations Across three continents, Messinger has “a proven history of creating enterprise value through product development and leadership in revenue growth,” the Toronto-based company said Wednesday.

During his stay in companies such as Corp News (NASDAQ: NWS) and The Walt Disney Company (NYSE: DIS), to name a few, Messinger has led digital growth initiatives. He was also the co-founder of an e-commerce agency specializing in Amazon brand management and is a founding investor of Empyreal Logistics.

“Greg will bring a unique blend of proven technology and media knowledge to the Advisory Board,” Kirk MacDonald, President of Media Central Corporation, commented. “It will have a significant impact on the innovative and cutting-edge marketing solutions that Media Central will launch in our regional markets of Toronto and Vancouver based on the recommendations of the Advisory Board.

Santa Fe Farms Welcomes Hunter Buffington as Vice President of Product Division, Director of Policy and Advocacy

Hemp company Santa Fe Farms and the non-profit association Hemp Feed Coalition announced on Wednesday the appointment of Hunter Buffington as Vice President of the Product Division and Director of Policy and Advocacy.

In addition to serving at Santa Fe Farms, Buffington also agreed to serve as policy consultant for the Hemp Feed Coalition.

In her new role at Santa Fe Farms, she will be responsible for mainstreaming hemp byproducts and building a global value chain in the agriculture, carbon and manufacturing segments.

“Hunter Buffington is one of the few industry veterans in the emerging industrial hemp community, and his product and policy expertise is particularly critical at this stage of company and industry development.” , Santa Fe Farms CEO Steven Gluckstern noted. “Our continued ability to attract world-class experts to develop and implement the strategies and plans to create a vital new industry from the ground up is critical to the success of Santa Fe Farms. “

The Cronos group appoints Bob Madore, financial expert, new CFO

CBD Company Cronos Group Inc. (NASDAQ: CRON) a hired Bob Madore to oversee his finance department.

Madore, who accepted succeeds Jerry Barbato as CFO of the Toronto-based company, brings three decades of leadership experience in finance.

Madore was CFO of American Eagle Outfitters Inc(NYSE: AEO) for four years. He also held several key financial and operational positions at Ralph Lauren Company (NYSE: RL) from 2004 to 2016, most recently as CFO.

Kurt Schmidt, Chairman and CEO of Cronos welcomed Madore, adding that he “has played a key role in strengthening our finance and procurement functions, driving the implementation of SAP in Canada and the United States and developing IT with a new emphasis on cybersecurity “.

Photo: Courtesy of David Gabrić on Unsplash

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