Specsavers plans to reverse the trend of British Columbians deprioritizing essential health care needs by offering high-quality eyewear from $69

VANCOUVER, BC, August 8, 2022 /CNW/ – As rising interest rates and inflation drive up the cost of living, British Columbians are becoming more price-conscious, and that attitude extends even to health checkups required. A Specsavers poll, conducted by Research Co., showed that 55% of British Columbians believe prescription glasses are not affordable1 and many feel price is a primary consideration when buying a new pair of glasses (65%) and when selecting an optometric clinic for an eye exam (69%)2.

According to the survey results, 56% plan to change their approach to buying prescription eyeglasses, such as finding a cheaper alternative or avoiding the expense altogether when it comes to buying eyeglasses, due to the increase in the cost of living in British Columbia.3 The money-saving mentality doesn’t stop there – nearly half (48%) plan to research ways to minimize or avoid the costs associated with an eye exam.4despite Health Canada’s recommendation that adults have their eyes checked at least once every two years5.

“What many don’t know is that the vast majority of eye conditions progress without symptoms and that regular eye exams are essential for early detection to ensure vision is protected,” said Naomi Barber, director of optometry at Specsavers. “At Specsavers, every eye exam includes OCT (optical coherence tomography) – a 3D scan of the eye, as part of a standard eye exam.”

“It’s clear that the high cost of eyeglasses is becoming one of the biggest barriers to people’s access to comprehensive eye care, and Specsavers is committed to ensuring that no one has to delay their eye exams. eyes, that’s why we offer high quality glasses. $69,” said Bill Moire, Managing Director at Specsavers. “With prescription glasses at other retailers costing between $240 at $1,000and premium lenses in the range $700$1,000 interval6it’s no surprise that more than half (55%) of British Columbians believe glasses are not affordableseven.”

Specsavers customers enjoy savings on high-quality frames, including designer lines in Hugo BossFreedom, Marc Jacobs, Vivienne Westwood, and more. Through Specsavers’ vertically integrated supply chain around the world, customers have access to a wide range of high quality eyewear from as low as $69 for a complete pair, and progressive lenses of $149.

“I am so impressed with the quality of Specsavers eyewear and service,” said 84-year-old Helen. North Vancouver resident. “The care and thoroughness made me feel well taken care of and gave me comfort. I bought a pair of designer glasses with transition and progressive lenses for much less than I usually pay for prescription only.”

Specsavers is an optometrist owned and operated company known in many countries for its high quality, affordable eyewear and accessible eye care. As part of its goal to redefine accessible eye care for Canadians, Specsavers offers OCT (optical coherence tomography) – a 3D scan of the eye, as part of a standard eye exam. The technology has proven to have a measurable impact on the early detection of sight-threatening eye conditions and diseases such as glaucoma and diabetes.

With 17 stores already open in British Columbia and a plan to open 50 in the province and 200 across Canada by 2024, Specsavers is focusing on improving store accessibility and improving views.

Specsavers British Columbia Eye Health Affordability Survey – Highlights:

  • In British Columbia65% believe the most important feature when buying new glasses is price/affordability.
  • More than half of respondents from British Columbia (52%) say inflation and rising costs impact purchasing decisions, and 56% feel that eyeglasses are an expense they are looking to spend less on or eliminate completely. This increases to 60% for residents of Metro Vancouver.
  • 48% plan to eliminate or reduce the costs associated with an eye exam, and 20% would avoid the expense altogether.
  • The top considerations for British Columbians when choosing an optometry clinic are affordability of eye exams (69%), convenience of location (69%), and affordability of glasses and eyeglasses. contacts sold (60%).
  • One in three British Columbians has not seen their optometrist in the past three years. This is concerning given that Health Canada recommends that adults visit every two years. Many eye conditions have no symptoms, and if detected early, vision can be saved.

About Specsavers

Founded in the UK nearly 40 years ago by a husband and wife optometrist team Doug and Mary Perkins, there are now more than 2,500 Specsavers healthcare companies in 11 countries caring for 41 million patients and customers. Specsavers offers style and functionality with quality eyewear at an affordable price, while using the most advanced clinical equipment as a standard part of eye exams.

Survey methodology

This poll was commissioned by Specsavers, conducted by Research Co. The results are based on an online survey conducted from June 14 to June 18, 2022among 402 adults in British Columbia who wear glasses or contact lenses. The sample was statistically selected based on Canadian census counts for age and sex in British Columbia. The margin of error – which measures the variability of the sample – is +/- 4.9 percentage points, nineteen times out of twenty.

An earlier poll was commissioned by Specsavers, conducted by Research Co. in February 2022. The results are based on an online study conducted from February 18 to February 20, 2022among 1,009 Canadian adults (including 154 respondents from British Columbia). Data were statistically weighted according to Canadian census counts for age, sex and region of residence. Canada. The margin of error, which measures the variability of the sample, is +/- 3.1 percentage points, nineteen times out of twenty.

SOURCESpecsavers Canada

For further information: Media contacts: Yulia Balinova, [email protected], 416-822-8313; Catherine Gillard, [email protected]604-499-3907

Luz W. German