Pitti Uomo 102 best moments: Wales Bonner, Connor McKnight and more
Pitti Uomo, a men’s fashion trade show and event, took place this week. The show is known for its emphasis on refined menswear and über dapper street style, but organizers have incorporated various elements to round out the offering. This year, Wales Bonner was the guest designer, a niche previously filled by designers such as Telfar, Virgil Abloh and Glenn Martens of Y/PROJECT. Belgian designer Ann Demeulemeester, one of the ‘Antwerp Six’ who retired from her line in 2013, was the guest of honor and Pitti exhibited looks from her archives as well as new creations from the current team.
During the show, which was themed around Pitti Island, organizers held special sections dedicated to sustainability, Ukrainian fashion designers and an unexpected activation of Juicy Couture. Traditional streetwear didn’t feature heavily at the show, but many collections are infused with the category’s sporty appeal, including Chinese sportswear company Li-Ning’s collaboration with Scandinavian brand Soulland.
While the men’s and women’s division guides retail buying teams and is still present in most stores, Pitti’s brands featured men’s and women’s looks that felt easily interchangeable without labeling the line as unisex. . And as the pandemic and dress-at-home begin to become less of a concern, brands are helping consumers embrace real clothes with soft, refined, yet comfortable and well-made tailoring. Here are some highlights of Pitti Uomo 102.